What is Pinterest Ads?
Pinterest’s advertising platform reaches users in active discovery and planning mode, particularly strong for home, fashion, beauty, and DTC verticals where visual inspiration drives intent. Formats span Promoted Pins, Shopping campaigns, and video.
How adtribute connects Pinterest Ads
adtribute syncs Pinterest spend and campaign metadata, attributing conversions under a consistent model across all your channels. Outbound, adtribute forwards conversion events to Pinterest’s Conversions API for accurate, privacy-resilient measurement.
What you can do with it
- Track Pinterest spend, conversions, and ROAS in Attribution Dashboards
- Send server-side conversions to Pinterest’s Conversions API to recover lost client-side events
- Measure Pinterest’s true contribution under multi-touch attribution (often under-credited by last-click)