What is Cal.com?
Cal.com is an open-source scheduling alternative to Calendly with strong self-hosting and customisation options. Increasingly chosen by privacy-conscious and developer-led organisations.
How adtribute connects Cal.com
adtribute captures Cal.com booking events via webhook, attributing each meeting to the source channel and campaign that drove it. Bookings flow into dashboards and CRM workflows just like other lead-generation conversions.
What you can do with it
- Track meeting bookings as first-class conversions with full source attribution
- Measure cost-per-meeting and meeting-to-deal conversion rates
- Sync meetings into your CRM with attribution context preserved
