Integrate BigQuery Event Data
For organisations already running their data on Google BigQuery, adtribute can read event data directly from BigQuery tables, no duplicate event firing, no warehouse-to-warehouse copying.
How it works
You configure a BigQuery table or view that adtribute queries on schedule. The events get treated as first-class adtribute events: queryable through the semantic layer, attributable in dashboards, syncable to ad platforms.
What you can do with it
- Skip duplicate event firing when BigQuery already has the data
- Build attribution on top of high-volume warehouse event streams
- Bring legacy or third-party event data into the adtribute attribution model
