What is WooCommerce?
WooCommerce is the most popular WordPress e-commerce plugin, powering a huge share of small and mid-market online stores worldwide. Self-hosted, plugin-extensible, deeply customisable.
How adtribute connects WooCommerce
adtribute integrates as a WooCommerce plugin that captures every order, refund, customer, and tracked event server-side. Event data flows into your warehouse and attribution dashboards, with outbound sync to Meta CAPI, Google Enhanced Conversions, TikTok Events API, and lifecycle platforms.
What you can do with it
- Server-side conversion tracking that survives ad blockers, ITP, and consent restrictions
- Unified channel attribution across paid, organic, email, and direct
- Cohort retention, product performance, and LTV analytics in BI Dashboards
- Customer audience sync to Meta, Google, TikTok, and Klaviyo
