In short
- Spreadsheet-style Launch Sheet reads your naming convention to route assets into ads and placements (30 assets can become 12 ads)
- QA guardrails block a launch until naming, placements and settings are clean
- Launches to Meta, TikTok, Pinterest, Snapchat and Google (Demand Gen only), with LinkedIn, Spotify and AppLovin in beta
- Tracks 86 Meta creative enhancements so you set them once per sheet and keep them off
- Best fit: paid social agencies that need approvals, QA and consistent naming across many client accounts
What is Kitchn
Kitchn (kitchn.io) calls itself “the workflow system for paid social agencies”. At its core is the Launch Sheet, a spreadsheet-style view where you build, QA and launch ads. Kitchn reads your naming convention to route assets into the right ad and placement (1:1, 9:16, 4:5 and 16:9), so 30 assets can become 12 ads. QA guardrails block a launch until it is clean, and approvals, briefing and client collaboration sit around it.
On Meta, Kitchn supports single image and video, carousel, collection, catalog carousel, flexible and PAC carousel ads, existing posts by Post ID (Page and Instagram posts, Reels, Stories, partner content), and partnership ads. It tracks 86 Meta creative enhancements so you set them once per sheet and keep them off, and it writes account-level UTM defaults with tokens such as {{campaign}} and {{ad_name}}. Assets come from Google Drive, Dropbox, Frame.io, Iconik or SharePoint, or you paste rows from Sheets, Notion, Airtable or CSV.
Kitchn launches to Meta, TikTok, Pinterest, Snapchat and Google Ads (Demand Gen only), with LinkedIn, Spotify and AppLovin in beta. In the vendor’s own words, Meta is the most fully featured channel and the others cover their core ad-creation flows.
Where Kitchn fits in 2026
Kitchn is built for agencies that launch across many client accounts and need guardrails more than raw speed. The vendor claims 2,100+ ad accounts, $200M+ in launched spend and 1,000+ media buyers, and names customers such as Bloom, Misfit Marketing, V Shred, PetLab Co. and Kynship. Misfit Marketing reports going from 250 to over 1,200 ads a month.
The trade-offs: the Launch Team plan includes 900 uploads a month (extra uploads cost extra), and API access, formal CSV or Sheet upload, DAM connections and rule-based changes are reserved for Enterprise. Google support is limited to Demand Gen. Reviewers on G2 mention slow performance and limited customization as cons.
How Kitchn compares to alternatives
Versus AdManage: AdManage launches to more channels and includes an API and MCP server on standard plans, with flat pricing in GBP. Kitchn is stronger on agency workflow: QA, approvals and client collaboration. Versus Ads Uploader: Ads Uploader is a lean Meta-only launcher at $59 a month for unlimited ad accounts. Kitchn costs more but adds multi-channel launching and agency process. Versus AdAmigo: AdAmigo is an AI media buyer with a launcher priced per ad account. Kitchn has no AI agent and focuses on structured, reviewable launches.
FAQ about Kitchn
What is Kitchn?
Kitchn is a launch workflow for paid social agencies. Its spreadsheet-style Launch Sheet builds ads from your assets and naming convention, checks them with QA guardrails and launches them to Meta, TikTok, Pinterest, Snapchat and Google Demand Gen.
How much does Kitchn cost?
Launch Team costs €499 per month ($529 or £429) for 5 ad accounts, unlimited seats and 900 uploads a month, with extra accounts at €99/month and extra uploads at €29 per 100. Launch Elite costs €1,999 per month for 15 ad accounts and unlimited uploads. Enterprise starts at €50,000 per year and adds DAM, CSV/Sheet upload, API and rule-based changes. See the pricing page for current plans.
Does Kitchn have a free trial?
Yes, Kitchn offers a 14-day free trial, plus a guided trial.
Which ad platforms does Kitchn support?
Meta, TikTok, Pinterest, Snapchat and Google Ads (Demand Gen only) are live. LinkedIn, Spotify and AppLovin are in beta, and X is supported for data only.
Does Kitchn have an API?
Yes, but only on the Enterprise plan. Kitchn does not offer an MCP server or CLI.
What are Kitchn reviews?
Kitchn is rated 4.6 on G2 with 20 reviews. Reviewers mention slow performance and limited customization as cons. See the reviews for detailed feedback.
What are Kitchn alternatives?
AdManage is the closest alternative if you need more channels and an API on standard plans. Ads Uploader and AdAmigo are cheaper options for teams that mainly launch on Meta.
Kitchn pricing
Kitchn pricing starts at €499/mo. Billing: Flat tiers by ad accounts and uploads, unlimited seats. A 14 days free trial is available. See the full Kitchn pricing page for current tiers and any add-ons.