In short
- Reviews, loyalty, wishlists, referrals, and Instagram galleries in one app
- Native Shopify app with single subscription replacing 4-5 separate tools
- Klaviyo, Gorgias, and Recharge integrations on paid tiers
- Best fit: small to mid-market Shopify brands that want a one-app retention stack
What is Growave
Growave is a Shopify app that bundles five retention tools into a single subscription: product reviews, loyalty and rewards, wishlists, referrals, and Instagram UGC galleries. The product is positioned as the one-app replacement for the typical Shopify retention stack of Loox plus Smile.io plus Wishlist Plus plus ReferralCandy.
Where Growave fits in 2026
Growave is the right pick for small to mid-market Shopify brands that want one app and one bill rather than four or five. The bundle math is the wedge: $49 per month on the Medium plan covers what would cost $150 to $300 per month across separate tools. Wishlists are unusual to include in a loyalty bundle and matter for brands with deep catalogues where customers save before buying.
The honest trade-off is depth per module. Each Growave feature is good enough rather than best-of-breed. Reviews are not as polished as Loox or Okendo. Loyalty rules are simpler than LoyaltyLion. Referrals are simpler than Friendbuy. Brands where any one of these jobs is mission-critical usually outgrow Growave eventually.
How Growave compares to alternatives
Versus Yotpo: Yotpo is the enterprise bundle (reviews, loyalty, SMS, visual UGC) priced for established brands. Growave is the SMB bundle (reviews, loyalty, wishlists, referrals, Instagram) priced for early-stage and mid-market brands. Versus Rivyo: Rivyo is cheaper but covers fewer jobs (no wishlists, no Instagram). Growave is a step up in scope and price. Versus best-of-breed stack: Loox + Smile.io + ReferralCandy + Wishlist Plus covers each job deeper. Growave covers all four jobs at a fraction of the combined cost.
FAQ about Growave
How much does Growave cost?
Growave Entry is $49/month for up to 500 orders, Growth is $199/month for 1,500 orders (adds VIP tiers, gift cards, back-in-stock), and Plus is $499/month for 3,000 orders. Higher tiers are available for larger order volumes.
What does Growave include?
Growave bundles loyalty, referrals, wishlists, reviews, and Instagram UGC into one Shopify app. The pitch is replacing 3-4 separate apps (Smile.io, Yotpo, Wishlist Plus, Stamped) with one subscription.
Growave vs Smile.io and Yotpo: which is better?
Smile and Yotpo are best-in-class for loyalty and reviews respectively but cost more when combined. Growave’s all-in-one bundle is cheaper if you need loyalty plus reviews plus wishlist. Specialized tools win on depth; Growave wins on price and simplicity.
Is Growave only for Shopify?
Yes. Growave is built as a Shopify app and is not available for other ecommerce platforms.
How to use Growave?
Install Growave from the Shopify App Store, enable the features you need (reviews, loyalty, wishlist, referrals), and configure widgets. Setup takes a few hours.
Why choose Growave?
Growave bundles reviews, loyalty, wishlists, and referrals into a single Shopify subscription, making it a budget alternative to Yotpo’s enterprise bundle.
How does Growave work?
Growave plugs into Shopify and adds review collection, loyalty points, wishlists, and referrals via on-site widgets and email automations.
Is Growave free?
No, Growave starts at $49 per month after the 14-day free trial. See growave.io/pricing for plan details.
How to learn Growave?
Growave maintains documentation at growave.io/help. Their YouTube channel has product walkthroughs and partner agencies offer paid training.
What are Growave reviews?
Growave is rated 4.8 on the Shopify App Store with 1,227 reviews. See the reviews for detailed feedback.
Does Growave have an API?
Yes, Growave provides an API for loyalty, reviews, and customer data. Documentation is at growave.io.
Does Growave have a trial or a demo?
Yes, Growave offers a 14-day free trial. Install from the Shopify App Store.
Does Growave have AI?
Growave doesn’t heavily market AI as a differentiator. The platform bundles loyalty, reviews, wishlists, and referrals into a single Shopify app focused on consolidation and affordability, without standout AI-powered features compared to AI-forward loyalty platforms.
Growave pricing
Growave pricing starts at $49/mo. Plans are organised as Medium / Growth / Premium / Enterprise. A 14 days free trial is available. See the full Growave pricing page for current tiers and any add-ons.
