In short
- Turns text scripts into UGC-style video ads performed by AI actors
- 1,000+ AI actors speaking 70+ languages, plus custom actors and voice clones
- Also generates product videos, B-roll, and static images with models like Veo, Kling, and Seedance
- Batch-generate many script variations to feed paid-social testing
- Best fit: DTC and performance marketers scaling UGC creative
What is Arcads
Arcads is an AI ad-creation platform best known for turning text scripts into realistic UGC-style video ads performed by AI actors. Its library has 1,000+ actors, based on real actors who consented to and are paid for the use of their likeness. Talking actors speak 74 languages, and its video translation offers 176 language and accent options with lip sync. Beyond talking actors, it generates product videos, B-roll, and static images with models such as Veo, Kling, Seedance, and Nano Banana, all from one credit balance. The core pitch is creative scaling: Workflows batch-generate many variations, for example one script across 10 actors in 2 languages, to feed paid-social testing without filming real creators.
Captions, text overlays, trimming, stitching, extending, upscaling, and text-prompted clip edits are built in, and Mark, the AI agent, can make timeline edits such as layers, audio, and picture-in-picture. The homepage still marks one-click AI video editing as coming soon. Arcads was founded in France by Dylan Fournier and Romain Torres and raised a $16 million seed round led by Eurazeo in December 2025.
Where Arcads fits in 2026
Arcads is for DTC and performance marketers who need to produce and test large volumes of creative quickly. You write or generate scripts, pick AI actors, and render many variations to run against each other on Meta and TikTok. Like other AI ad generators, it is the production step, so you measure the winners in your attribution stack.
FAQ about Arcads
What is Arcads?
Arcads is an AI UGC video ad generator that turns written scripts into lifelike videos performed by AI actors, with 1,000+ actors and 70+ languages, built for scaling paid-social creative. It also generates product videos and static images.
How much does Arcads cost?
Arcads sells monthly credit plans. Starter (8,000 credits) runs around $110 per month and Creator (16,000 credits) around $220 per month, followed by Pro, Scale, and Business (48,000 to 192,000 credits) and custom Enterprise plans. A talking-actor video of up to 2 minutes uses 800 credits, so Starter covers about 10 of them. Starter and Creator credits reset each month, while Pro and above roll unused credits over and add the public API, team seats, and custom actors. Yearly billing is 20% off. Arcads shows prices inside the app rather than on a public pricing page, so the dollar figures come from third-party reports.
Does Arcads have a free trial?
Yes. New accounts get a 72-hour trial with 1,000 credits and every feature unlocked. A card is required at signup, and if you don’t cancel before the 72 hours are up, the Starter monthly plan starts automatically.
What are Arcads reviews like?
Arcads reviews are polarized. On Trustpilot it is rated 2.5 from 186 reviews, with praise for generation speed and actor realism alongside complaints about pricing, occasional glitchy output, lip-sync issues, and billing. Treat any single public score with caution.
How is Arcads different from Creatify?
Both generate UGC-style AI-actor video ads. Creatify emphasizes a product-URL-to-video workflow and a very large review base, while Arcads focuses on batch script-to-actor generation for creative scaling. They are close competitors.
Is Arcads good for e-commerce?
Yes, it is aimed at DTC and performance marketers who ship high creative volume for Meta and TikTok. It is most useful when you test many hooks and scripts.
How to use Arcads?
Sign up at arcads.ai to start the 3-day trial, write or generate scripts, select AI actors and languages, then batch-generate videos to download and run as ads.
Why choose Arcads?
Choose Arcads to produce many UGC-style ad variations fast without sourcing human creators, which suits aggressive creative testing.
What are Arcads alternatives?
Common alternatives include Creatify, HeyGen, Laria, MakeUGC, and Adcreative.ai.
Does Arcads have AI?
Yes, Arcads uses generative AI to convert scripts into lifelike talking AI-actor videos with voice and multi-language localization, and to generate video clips and images with third-party models. An AI agent and an MCP server let you brief it in plain language or from Claude and ChatGPT.
Arcads pricing
Arcads pricing starts at $110/mo. Billing: Starter $110 · Creator $220 · Pro and up priced in the app. A 3-day free trial, card required option is available. See the full Arcads pricing page for current tiers and any add-ons.
